
Where effortless beauty comes to life through the seamless blend of lifestyle, wellness, and design
Made to move with you — from sunrise to sunset. Intentional, versatile, and easy by design. Beautifully soft in warm white and our new apricot stripe, these pieces ease effortlessly into fall.

Soft layers, thoughtfully styled. For quiet moments, simple pleasures, and everything in between. A collection that feels like home, wherever you go.
a glimpse into our process
Intentional pieces for every chapter
We design clothes for a life well-styled and well-lived — versatile pieces that mix and match with ease, carry you through the seasons, and bring joy to the everyday. Each garment is made with thoughtful attention to detail, so you can move through your life effortlessly, stylishly, and ready for wherever the day takes you.

a glimpse into our process
Intentional pieces for every chapter
We design clothes for a life well-styled and well-lived — versatile pieces that mix and match with ease, carry you through the seasons, and bring joy to the everyday. Each garment is made with thoughtful attention to detail, so you can move through your life effortlessly, stylishly, and ready for wherever the day takes you.
Shop the Look

Behind the brand
Row & Whit began as a shared dream between two sisters, shaped by a childhood immersed in creativity and design. What started as a love for style and thoughtfully curated living grew into a brand rooted in classic charm, clean design, and the beauty of a life well-styled.
The Row & Whit Lifestyle

Monthly Favorites
R&W July Picks
Between long days of prepping for launch and quiet mornings by the lake, July has been all about taking care of ourselves - moving our bodies, eating well, and soaking up the little moments in between.

R&W kitchen
Our Weekly Grocery Edit
At the heart of every good week is a well-stocked fridge. This is our go-to grocery list - fresh, simple, and filled with the things we actually reach for. From crisp produce to clean snacks, here's what we're grabbing to get through the week -- eating well, without overthinking it.

Back to School
Organization | Clear Spaces, Clear Mind
A new season calls for a little reset. Back to school can feel like a whirlwind, but having systems in place - even small ones - can help everything run a little smoother.